Creativity and idea generation is dependent on the talents of individuals; however, organizations have a very important role to play to help ideas come to light and be developed. Organizations and their leaders are responsible for creating the conditions within which creativity and innovation flourish. This occurs by embedding practices and norms of behavior that encourage experimentation, learning, collaboration (idea sharing), and openness and, at the same time, ensure that good ideas are turned into value-creating products, services and internal processes.

When to select this survey:

• To explore the extent that norms of behavior and practices that promote innovation and creativity are embedded in your organization's culture
• Monitor progress over time

There are a large number of factors that come in to play to build and sustain a culture that supports creativity and innovation. The five culture patterns in the Culture Check focus on a few essential factors; however, there are many others that we encourage you to consider if you are building your own survey.

Culture Check Patterns:

• Adaptability
• Idea Generation
• Idea Sharing
• Knowledge Sharing
• Putting Ideas Into Action